California Riding Magazine • June, 2014

ColiCare
New SmartSupplements backed by $7,500 of Colic Surgery Reimbursement

A healthy horse starts with a healthy digestive system. SmartPak has launched three new SmartSupplements™ designed to support healthy hindgut function: SmartGI™ Ultra, SmartCombo™ Senior Ultra, and SmartDigest® Ultra Pellets. All three of these supplements are eligible for ColiCare, SmartPak's free program which provides up to $7,500 of colic surgery reimbursement.

According to the American Association of Equine Practictioners, an estimated 900,000 horses will colic this year in the U.S. alone, and more horses die of colic than any other condition. ColiCare offers horse owners the ultimate peace of mind through the combination of daily hindgut support and a veterinarian-directed wellness program to ensure optimal preventive care.

"Horses that experience sudden changes in their routine or diet can be vulnerable to digestive upset," says Kerri Vuolo, SmartPak's Marketing Manager for ColiCare. "These three new supplements are designed to help maintain a healthy digestive system, which is critical for the health of every horse."

SmartGI Ultra is a new pelleted formula designed to support the entire digestive tract, from stomach to hindgut. SmartGI Ultra combines two of SmartPak's best-selling supplements into one unrivaled formula. It contains clinically proven gastric ingredients from SmartGut®Ultra to help maintain stomach health. This specialized formula also provides the researched prebiotics, yeast and enzymes found in SmartDigest Ultra. By combining these two formulas, SmartGI Ultra provides the ultimate gastrointestinal support at a savings of 15 percent over purchasing them individually.

SmartCombo Senior Ultra is SmartPak's new multi-purpose formula tailored to meet the needs of older horses. These tasty pellets are ideal for senior horses that are still actively competing or just need a higher level of support. This formula provides targeted ingredients for joint health and helps manage the stiffness and discomfort associated with aging. SmartCombo Senior Ultra also contains the comprehensive hindgut support of SmartDigest Ultra, plus ingredients for healthy hooves, and omega 3 fatty acids for overall wellness.

For picky eaters, SmartDigest Ultra is now available in pellets. "This new pelleted formula provides the same high levels of specialized ingredients as original SmartDigest Ultra powder.  "We're very excited that even the pickiest of horses can now receive comprehensive hindgut support with the benefits of ColiCare," adds Vuolo.

The ColiCare program is compatible with existing equine insurance and even covers senior horses because there is no upper age limit. Enrolling in ColiCare is easy, simply follow these three steps:

1. Order any ColiCare eligible supplement in SmartPaks
2. Enroll in the program online or over the phone
3. Meet the Annual Wellness Requirements

As long as horse owners continue to meet the requirements above, if their enrolled horse undergoes any type of colic surgery, SmartPak will reimburse them up to $7500. With ColiCare, horse owners can sleep soundly knowing their horse has the best hindgut support and the best veterinarian-directed wellness program in his corner.

Press release provided by SmartPak. Learn more about the new SmartSupplements and ColiCare at www.SmartPak.com/ColiCare.