California Riding Magazine • July, 2014

What's In The Bag?
Triple Crown Nutrition's comparison tool helps consumers sift through crowded feed market.

In an effort to give consumers important information regarding the nutritional makeup of their horse feed brand of choice, Triple Crown Nutrition has launched a feed comparison tool that will provide horse owners with a comprehensive breakdown of the nutritional differences between competing horse feed brands.

"Horse feed is more than just protein, fiber and fat. Most any feed mill can assemble feeds that mimic others with the same basic guarantees in the marketplace," says Eric Haydt, Triple Crown's Senior Vice President of Business Development. "So we created the comparison chart to help consumers easily compare feed companies side-by-side on other benefits not often understood by many horse owners. We feel parameters like how feeds are formulated, the use of corn and the use of nutrients such as prebiotics, probiotics, organic minerals and yeast cultures are important in differentiating feeds."

The Triple Crown feed comparison tool can be accessed by visiting www.triplecrownfeed.com/compare.

With a well-earned reputation for excellent customer service and product transparency, Triple Crown is a rarity in the horse feed market in that it concentrates solely on horse feed. Additionally, Triple Crown's approach goes beyond the bottom line, as the majority of Triple Crown employees are horse owners and lovers interested in creating products for fellow horse owners and lovers.

Press release provided by Triple Crown Nutrition, Inc. For more information, visit www.triplecrownfeed.com.